Sterling Automotive started trading in December 2006 as an MG Rover specialist Service Centre and a member of the XPart Auto Service Centre network. However our small team of enthusiasts have a collective 100 years experience with MG and it's family of brands and we care for customers and their cars across a very wide area including East & West Sussex, Kent, Surrey & London with some making even longer journies to use our services.

Initiatives like our unique '5 Year Head Gasket Guarantee' and 'Service Tourism' which enables motorists to enjoy a day trip, mini break or holiday in Eastbourne whilst we care for their car have given us an increasingly respected profile of which we are naturally very proud, leading MG Motor UK to appoint us to the new MG UK dealer network in March 2009.

Our appointment to the new MG dealer network has naturally lead us to look to improve our customer offer and we are now very proud to offer a dedicated MG showroom at Eastbourne's Enterprise Shopping Centre, adjacent to the main Eastbourne Railway Station on Station Parade, Eastbourne.

Why not contact us to see how we can be of service to you and help you re-discover the magic of MG!